We visit Beaverton Toyota to see how people with low or bad credit scores or bankruptcy problems get late model used and new cars at very good prices and interest rates through Beaverton Toyota and the loan professionals at Smartway Advisors. For more information: Beaverton Toyota, Josh Ford, 503-626-7200 Smartway Advisors, 503-567-9977 Consumer Care Corporation, 503-230-0406…
We visit Tonkin Chevrolet to see how people with low or bad credit scores, bankruptcy problems get a late model used and new cars at very good interest rates through the loan professionals at Smartway Advisors. Tonkin Chevrolet call Lorrie Krall, 503-257-2420 Consumer Care Corporation, 503-230-0406…
Conversion rates and ROI are very dependent from the amount of trust that your landing page is generating. So, i decided to make a long list with all the tips and tricks how to generate trust on the internet.
the site layout should be proffesional
you should have a clear contact section
in the contact section you need to put a telephone number, including a landline, a fax, an email, a physical address,
It helps to put a picture of the headquarter
It helps to be a known brand
have the pictures of the managers/ceo on the site. It helps to have several pictures and contact data of several company officials GM, Mk manager, sales manager, etc.
have a green line, posted visible
the site layout should be consistent with the people’s image on the business line. A banking site should never be black. Or an insurance site.
put linkedin accounts, yahoo messenger, aol, icq, irc
show testimonials from clients. Text, video, audio. Also, the testimonials should be very crredible, and the people that are credited for testimonials to be wellknown, not from invented sites: John Turturo, whateverbankingsiteonline.com
the site should be visual> put pictures in it
the google page rank should be higher. Also, the number of indexed pages should be ok, together with the number of incoming links, blogsearch presence. These are for experts.
the site’s every page should have a clear purpose: buy now, order now, register now, submit now, purchase now
offer for free samples of your product
organize webinars
have a professional email management. send interesting newsletter on the business
engage visitors.
increase visitors conversion from first time visitors -> repeated visitors ->clients->repeated clients ->brand ambassadors
have privacy policy in place on the site
put on the site logo’s from well known companies (visa, mastercard, truste, verisign)
put auto bookmarking services: digg, delicious, stumbleupon. Let people share the discovery
have an account on big social networks: facebook, myspace, youtube. Promote yourself there.
have bloggers speak about your product. Offer them for free something it cost usual, in exchange for a small review. Talk with thousands.
post on your site scans from your diplomas, certifications, associations you are in, written testimonials from clients
answer all your questions FAST
have an online messenger, waiting for peoples inquiries. The clients will give you the money if they consider you are safe and trustworthy
use friendly spam. Ask happy customers to recommend you to their friends.
show visitors (potential clients) that you have many other clients, happy ones and many business connections. Use Easy. Increase your trust points.
have some trolling activity on forums, about how great is your company and your products. It will help with seo, direct clicks and awareness.
state clear your full name
use scanned signature, to backup your promises
post videos on your site with you, as the founder, speaking directly to them, the visitors. address their brains directly
post on your site best practices. Show what you have done to help other clients. Together with their testimonials are the top weapon to convince
appear in tops, where you score best. Hell, why don’t you make your own tops, where you put yourself on first position in direct comparison with your competition
“as seen on tv” – can you brag on it? is very powerfull
speak at conferences. Post on your site or your blog the proof
Be in the jury of various competitions
post your short cv online. People who buys from you want to know you.
show you are involved in some charity, related to the activity
The list is not completed yet. Fell free to contribute on how to generate trust online.