Here is a big dilemma. Let’s say you have visitors on your site that have on their top of mind buying something. Then you can make a lot of money.

In the past years, we, as publishers, have seen a significant drop in adsense revenues. That makes a lot of people to take out adsense codes and focus on building traffic and monetize it otherwise.

The problem is that the big advertisers are looking to advertise only on number one sites (in their niches). So, if you are not number one, you will not get CPM. So it seems you are stuck with google adsense. But is not true. There is something better then adsense.

1. Affiliates

2. Micro payments

Try to offer a product by your own on your site and ask people to pay via SMS or via card. You will monetize your traffic much better this way then adsense. Adsense is something extra, but hopefully, these two variants will prove themselves better than adsense.